Blog – Blockchain Media Magazine

February 11, 2019February 11, 2019

Cryptocurrency Tokens for VR and AR Systems Provide Purchase Verification

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The sale and purchasing of virtual items can have difficulty with traditional credit card and banking services. Purchases may be done with stolen accounts or purchasers can dispute transactions. To solve this challenge, ViMarket.io has created a cryptocurrency token and purchase process that allows VR and AR users to easily complete transactions and provide verification information for virtual items.

Unlike in-game tokens, cryptocurrency tokens can be used with other games or earned by uses from reward loyalty programs.

At the end of 2018, Fortnite players were purchasing over $300M USD per month virtual items such as clothes, weapons, dance moves (“emotes”), and other items. The total market value virtual items from multiplayer online games exceeds 100 billion dollars.

January 29, 2019January 29, 2019

Blockgraph TV Advertising System Provides Viewer Privacy, Advanced Targeting, and Viewing Metrics

Broadcasters need ways to provide customer privacy while being able to target ads based on viewer interests and activities. To make this possible, Comcast has setup the Blockgraph peer-to-peer advertising platform allows viewers to protect and control their data. It also can provide trusted ad viewing metrics to advertisers. The Blockgraph system provides a secure, privacy-optimized “identity layer” which securely gathers user information. Broadcasters and publishers can target delivery of their ads use to these criteria without getting access to the user identifying information. The system can also track ad delivery details providing broadcasters with new ways to measure and optimize their advertising campaigns.

January 28, 2019January 28, 2019

CYDigital Uses Blockchain for New Ways to Target and Deliver Search Results and Ads

CYDigital Blockchain Search & Advertising System

Advertisers want to insert ads when people are searching for specific items or topics. According to CYDigital and other research, a majority of ads are mistimed or mistargeted. Advertisers want trusted and low cost alternatives to search engines and online advertising systems. 80 percent of consumers believe that personal data is their property and that they should be able to use it as they see fit according to DMA research. To solve this challenge, CYDigital has setup a Blockchain system that provides ad targeting, protect viewer privacy, and provide detailed advertising metrics to the advertiser.

Read the Full Press Release at: CYDigital PR Web Press Release

Source: PRWeb

January 25, 2019January 25, 2019

Blockchain Media Magazine – December 2018

The December 2018 edition of Blockchain Media Magazine provides a 5 year market forecast of Blockchain in the Media Industry (global and USA), covers key industry news topics. The articles: Blockchain Technology (part 1), Blockchain for Media (includes lists of Blockchains for funding, production, advertising, distribution, and others), and Introduction to Blockchain Law. The buyers guide lists and describes research companies that cover the Blockchain industry and produce market reports. An events list is included for upcoming Blockchain and media related trade shows worldwide.

July 25, 2018January 27, 2019

Blockchain Media Magazine Mission

Lawrence Harte - Publisher and Senior Editor — Lawrence Harte Publisher & Senior Editor

Blockchain media magazine helps Blockchain and Media Professionals to discover and implement decentralized broadcast, streaming, and VOD systems and services. Our content is provided by active expert editors and contributors who have implementation experience in their topic areas. We are dedicated to providing valuable, unbiased, and practical information in many formats to help business leaders, technical experts, managers, and others to save time, implement solutions, and to make better systems and services.

Key Features:

News – important key changes in the industry

Market Updates – statistics, trends, & benchmarks

Articles – education and solution focused articles

Buyers Guides – lists of companies, services, & Blockchains.

Events List – upcoming Blockchain & media trade shows & conferences

Podcast – implementers share successful experiences & tips

Resources – dictionary, white papers, tutorials, templates, & more…

Blockchain + Media = New Services + Cost Reductions + More Revenues